Using Your eBooks To Piggy Back on Your Competition’s Products
Have you ever thought about using your eBook to cross-promote it as a free bonus with your competitor’s products? This is one great reason why you should be creating eBooks.
‘What?’ I know a lot of you may be thinking that right now, but it is exactly what I mean. Look at who is selling competitive products to you and ask them if they would be interested in using your eBook to add value to their package.
People are always interested in looking to add more value to their current products or services. Now you’re giving them a reason and a very easy way to add value to their current products or package.
You may be thinking, well what is in it for you? This will allow you to cross-promote your products or services.
This can be easily done. You can gain new customers by talking about your own products and services within the pages of the eBook, right?
Now, you don’t want to make your eBook one big sales pitch for one of your products or it is unlikely that your competition will bundle it with their own package and people won’t take you seriously.
One of the strategies that I teach people when we go through the mechanics of actually creating your very first eBook, is I talk about how to integrate cross promotion within your eBook so it doesn’t come off like a sales pitch, yet you still get the benefit of informing people of your other products or services. So I want you to constantly think on that road, too.
